Starting 2015, we have been informed that we will be charged market prices for our produce. With this change, our current pricing model simply isn't viable. As you are aware, all of our soups are made from scratch using the freshest ingredients. In order to keep our portion sizes the same, we will charge a slightly higher price on our Seafood and Meat & Poultry based soups to supplement this increase from our main supplier. You will find that even with this increase, we have maintained the price per ounce markedly below the price of our closest competitors. Fortunately, we are at the same time able to reduce the price on our vegetarian based soups to soften the impact of this increase on our customers.
Additionally, at the behest of many of our customers, we are happy to offer our soups in a 32 ounce portion size.